Ghost Scene in Hamlet Essays

Apparition Scene in Hamlet Essays Apparition Scene in Hamlet Paper Apparition Scene in Hamlet Paper Article Topic: Hamlet I have seen three unique renditions of the play Hamlet, composed by William Shakespeare. The principal movie I watched was coordinated by Franco Zefferelli, and featured Mel Gibson as Hamlet. The following movie I saw was coordinated by, and furthermore featured Kenneth Branagh. The last movie I saw was coordinated by Michael Almereyda, and featured Ethan Hawke as Hamlet. Right off the bat, I am going to concentrate on how the phantom scene of the Gibson adaptation was created. This scene is set around a similar time the play was composed. It happens on the top of the stronghold, and it fits in well with the language. Hamlet is wearing a dark shroud, which shows that he is in grieving over his dads demise. He is additionally wearing a blade. He is running up steps, following the phantom of his dad. The sound is underscored on strides and breathing, which makes a sentiment of pressure. There is ghostly, sharp music that can be heard all through the scene. This music nearly appears the breeze. The lighting is extremely unobtrusive, similar to the evening glow sparkling on the defenses of the château. A generally excellent lighting impact is when Hamlet is tuning in to his dads soul. On one side of his face it is light, yet the opposite side is dull, and you cannot see his highlights quite well. There are relatively few enhancements in this scene, and the apparition doesnt appear to be powerful. There are a great deal of close up shots, which follow the discussion during the scene. The on-screen characters convey the lines with a certain goal in mind. They utilize diverse outward appearances and motions. The apparition looks bothered, annoyed and vulnerable when he is going to talk. Hamlet looks scared and stunned. His breathing gets heavier as the scene goes on. The apparition starts to talk faintly. : It appears as though he is going to break into tears as he talks about how his soul is destined to remain in limbo for a specific time. Hamlet hears his dad discussing how he was killed, and a nearby shows him cleaning tears from his eyes mind his hands. Hamlet is disturbed to such an extent that he has turned to sobbing. At the point when the phantom says, With every one of my defects on my head. Goodness repulsive, gracious shocking, most awful his voice breaks and he is holding his hands over his head. This is an indication of his powerlessness. The phantom says his last words to his child. Farewell, goodbye, farewell. Recollect me. He connects with his arms, as though he wishes he could embrace his child, at that point vanishes. Hamlet tumbles to his knees in misery and cries. Hamlet gets up and strolls down certain means. A window in the rooftop uncovers the eating lobby, in which Hamlets mother, Gertrude, and uncle, Claudius, are eating at a gathering. The light sparkles on Hamlets face from underneath. We can hear the chuckling and voices of these individuals out of sight. Hamlet is extremely irate with his uncle for executing his dad. He starts to swing his blade around, hitting dividers with outrage. He yells out in nauseate, Oh most noxious lady! as he is annoyed with his mom for wedding the man who slaughtered her significant other. He is nearly roaring these words, Oh miscreant, scoundrel, grinning doomed reprobate! He is resolved to seek retribution. Hamlet holds up his blade as though it is a cross while presenting these words. Presently to my promise: It is Adieu, goodbye. Recollect me. I have swornt. This shows he has pledged to God and his dead dad that he will retaliate for his dads murder. I am presently going to consider how the Branagh film depicted the apparition scene. This variant of Hamlet is set in the mid eighteenth century, and the language doesnt precisely coordinate the setting. The apparition scene is set in some cloudy woods, and opens indicating Hamlet wearing a dark outfit, running and hopping over logs and shrubs. He is conveying his initial not many lines in a panicky, surged way. It is winter in the scene, which is related with death and gloom. This is the most legendary and paranormal variant of the scene. The lighting shows that it is night, yet the mist appears in the twilight with a pale blue color. This blue color connotates cold, ice and passing. There are numerous embellishments in this scene. We see flares, fog, the earth opening up, and a foaming stream. These could recommend an opening to Hell. There are heaps of following shots indicating Hamlet hurrying to discover his dads phantom, with numerous slices to blazes and fog. This assists with making pressure, as the crowd need to manage numerous pictures in a short space of time. The apparition at long last seems wearing a head protector and a fighters outfit. Hamlet bounces back in shock when he sees the phantom. The ghost has a major dim facial hair, and his eyes are brightened out, which makes him look frightening, enchanted, and assists with indicating that he is dead. The apparition starts to talk. I am thy fathers soul He has a frightful voice. It is exceptionally imposing, and like an uproarious murmur. During the discussion, there are numerous cuts and close ups between the two entertainers. There are loads of close ups just of the mouths or eyes. This causes everything to appear to be progressively cryptic, as they are talking just to one another. Nobody else should hear what the apparition needs to state. The phantom starts to talk about his homicide. Resting inside my plantation, my custom consistently of the evening. Here, a flashback of the homicide starts. The plantation is blanketed, and exceptionally light, as it is day. We see the Old Hamlet dozing, and a few feet strolling towards him. We at that point see the ruler hold his ear and tumble to the ground, dead. We additionally observe a few flashbacks of when the lord was alive. He lived in an over the top expensive, rich-looking royal residence. He and his significant other are both wearing brilliant red outfits. This could connotates the enthusiasm between Hamlets father and his most appearing to be highminded sovereign. Another flashback shows Gertrude and Claudius playing a game in the royal residence. It is in moderate movement, which underlines the enthusiasm between them. While we see these flashbacks, unpleasant frightful music is playing. The phantom says, Let not the regal bed of Denmark be a love seat for extravagance and condemned interbreeding. At the point when he hears the word inbreeding, a nearby of Hamlet shows him sickened at the idea. The apparition goes after his children hand, and afterward vanishes, leaving Hamlet on his knees in trouble. Hamlet says, O all you host of Heaven! O earth! What else? It seems like his is going to cry. He remains very quiet, despite the fact that we can tell he is exceptionally disturbed. The scene closes with Hamlet vows to seek retribution, holding his blade like a cross. This is a fundamentally the same as completion of the Gibson rendition, just a lot more quiet, and with less indignation. I am presently going to take a gander at the treatment of the phantom scene in the Hawke rendition of the play. This film is set in present day, implying that the language is extremely impossible to miss for the period. The scene is set in Hamlets present day level. The room is very untidy. This shows Hamlet has been so distressed about his dads demise that he doesnt care about the neatness of his loft. Hamlet is sporting dark, present day garments. It is dull night outside, as should be obvious through the windows. A light is turned on inside, and it is reflected in the glass entryways, so it appears to be lighter. Villas fathers soul comes in wearing a dark outfit, holding a dark coat. He additionally has a red tie, which connotates peril, blood and outrage. He is holding a material, which he once in a while uses to contact his ear with. This shows blood is gradually pouring from his deadly twisted, and he needs to tidy it up every once in a while. The phantom appears to be substantially more genuine in this scene. There is not much or strange. The soul starts to talk. My hour is nearly come. He talks in a noisy murmur. As he strolls further into the room, a TV can be found out of sight. On the screen, structures can be seen getting exploded, and detonating. This could be there to speak to Hell. All through the scene, emotional music can be heard delicately out of sight. There are numerous shots indicating side perspectives on the two on-screen characters. The phantom strolls around aimlessly, which confounds Hamlet. The phantom appears to be practically furious. Hamlet shouts out Oh god! in an extremely confounded, pained way. The phantom pins his child in a bad spot, catching him so h must tune in to what he needs to state. The phantom informs Hamlet regarding his passing. Villages face shows appearances of disarray and dread. When he has wrapped up, the apparition embraces Hamlet firmly, and afterward disappears. The sensational music turns out to be a lot stronger when they embrace. The scene closes with Hamlet looking stunned, as his dad has totally vanished. This form is altogether different to different adjustments I have considered. It is significantly shorter, and the greater part of the content has been altered out. I for one favored the film where Mel Gibson played Hamlet. This is the main film I talked about. I appreciated it more on the grounds that the setting appeared to be more practical than the other two, and it wasnt too extraordinary that it looked bogus. Mel Gibson depicts himself as Hamlet precisely. He is anguished and sad as he finds out about how his dad was killed, and he is extremely offended when he sees his perverted mother and uncle. This is the manner by which I figure Hamlet ought to respond. In the event that I were him, I would be extremely upset and could never need to see my uncle again. I imagined that the entertainer playing the apparition was acceptable. He looked and sounded entirely defenseless and upset, which is the way I envision the apparition to resemble. I very appreciated the Hawke film also. I felt that, despite the fact that the language was obsolete, it functioned admirably. I didnt appreciate the Branagh form so a lot, as I felt that the outfits were not sensible. I am currently going to envision that I get the opportunity to introduce the apparition scene. I would set it in Shakespearean occasions. It would be on the top of a normal stone palace. The lighting would be very dim, as I would need it to be set in evening time, however I think a blue colored light would be moderately powerful. It would assist with making a sentiment of anticipation in the environment. There would be

With Reference to Your Own Research?

Regarding your own exploration to what degree do you believe that acting in a socially mindful manner is nowâ essential for organizations? Social capable permits business to make a positive relationship with the network and furthermore then condition inside their activity. Organizations that utilization socially capable are Marks and Spencer. They have done this by making an activity consider Plan A where they can produce ? 85 million from simply decreasing expenses. Setting aside this measure of cash they are allowed the chance to grow the M&S brand, this is one of their principle targets where they need to have a M&S store inside a 30 minutes sweep of every client. With M&S sparing ? 185 million they have had the option to a constructive relationship with the network that they are in.What they have additionally done is that they have been wiping out the community’s lakes and streams this is generally excellent as they will be hoping to show that they are thinkin g about nature, being social capable is an awesome promoting technique as they will pick up exposure, and this will prompt more individuals turning out to be increasingly mindful that M&S are caring for the earth and individuals will bolster the thought. They will do this through shopping at M&S. The drawbacks of social answerable for organizations, for example, M&S are that they will have lost an open door cost as they have had the option to spare ? 85 million they should pick whether they need to keep supporting the nearby network or increment their piece of the overall industry. As M&S need to expand their piece of the overall industry they won't be capable pass up on chances this way, yet they must have a decent connection with the neighborhood network. M&S are currently supporting reasonable exchange and natural food, this exceptionally dangerous as this is asking client whether they need to pay more for food or go to one of M&S’s contenders and b egin shopping with them as both reasonable exchange and natural will cost more than some other food.By being social dependable M&S will have issues going in to developing markets, for example, Brazil a d China. With China having the option to remove 600 million individuals from destitution M&S will have lost the ideal opportunity to abuse that. Brazil have huge occasions occurring in the following 3 years with the world cup in 2014 and the Rio Olympics in 2016, contributing another store inside this territory will assist them with expanding both market size and furthermore brand mindfulness M&S working benefits have fallen . by 1. 8%, this isn't useful for organizations such s M&S attempting to turn out to be progressively social dependable, with this lessening in benefits they will have less cash to spend on their Plan A task. With representatives being informed that they should tidy up streams and lakes M&S should have the option to spur their laborers enough, this could cost M&S a lot of cash just to get workers to do this. One of social obligation is to care for workers, making them clean a lake or waterways could cause them to feel as though they are not being utilized to their maximum capacity and could bring about them taking mechanical action.M&S have been truly adept at lessening their measure of carbon outflow being discharged and this is appeared as they have had the option to spare 28% more vitality contrasted with the measure of vitality utilized in 2007. Being social capable can help numerous organizations, for example, M&S monetarily as they won't have to pay such a great amount for their contamination charge this can bring about them having the option to expand their overall revenue and helping them underpins the network more.Problems that M&S can likewise confront is that a portion of their clients may not accept that they will support their locale and may imagine that they are only an advertising contrivanc e, this is significant that M&S show those individuals that they are truly helping the network and to do this they could distribute the measure of cash they have and give them what they need to spend it on. In general social duty is presently fundamental for business to do as they can help the stores nearby network and business. With them sparing ? 85 million they must pick whether they need to exercuite their Plan An adequately or attempt and open more M&S stores inside creating nations, for example, Brazil and China. Particularly where there are two of the worlds’s greatest occasions occurring in Brazil inside 2 years of one another. To utilize their Plan A M&S should design and exercuite it all around ok that the network can feel like as though they have had an enormous effect inside their locale. In any case, with cost decrease happening their benefit will increment.

Instructions In the Event You Find Yourself In a Neil Gaiman Story

Instructions In the Event You Find Yourself In a Neil Gaiman Story Ten years ago (I had to take a legit moment to grapple with how impossible that seems), I picked up my copy of Neil Gaimans Fragile Things. Its a collection ofwell, a little of everything, I suppose. There are some short stories, a little poetry, a spooky personal essay ghost story thing. Its atypical collection fare but perhaps the typical Gaiman farebeautiful odds and ends. One of my favorite pieces is “Instructions,” which went on to become a stand alone book, aptly named Instructions and aptly illustrated by the masterful Charles Vess, who also illustrated Stardust (which I have written about here)  and lots of other great things. Im not sure if its an odd or if its an end, but its a lovely poem that lays out just what one should do should one find oneself suddenly inside a fairy tale. Can you imagine? If youre a frequent visitor to this here Book Riot site, you probably can. Im sure Im not the only one here who has ever wondered (see also: hoped so, so hard) that we might someday wake up in some other worldespecially a world from literature. I still daydream about this. And for todays daydream, I present Instructions In the Event You Find Yourself In a Neil Gaiman Story: Your world is grey, your job is boring, and the people around you are too literal. Leave them. Leave them all behind, and go on a strange, wonderful journey to a different world. Do not bother to pack your thingsâ€"everything you need will be provided, and if it’s not there will be help to get it later. If there is no help, youll figure something out. There is an Other You, probably from a family of your Other Family members. They will be nice to you at first, but they are probably evil unless you are the Other You already, in which case they will be nice, though possibly a little grey and boring. Either way, leave them be. Expect angels, but expect nothing of them. They have their own jobs to do. Find yourself a place of powerâ€"somewhere that connects you right the battery of whatever makes you strongâ€"and respect the place of power of others. Actually, avoid going to someone’s place of power, especially if you are mad at them and double especially if vice versa. Keep your name a secret. Your nameâ€"your true nameâ€"has its own magic, and its best not to hand that kind of authority over to just anyone. You’ll see what I mean. You will probably not really know the rules of how magic works, and you won’t be the only one. Learn what you can, and believe everything. Belief is often enough. There is nothing worse than being forgotten, so do not forget. If you are given the opportunity to change, take it. The alternative is not so good. You will meet someone with a burdensome job that they seem to have been doing forever. Don’t get too close, because they will switch places with you so fast you won’t even know what’s happened until you’ve been doing that burdensome job for a hundred years and you start eyeing a replacement of your own. Say hello to anyone with last name Hempstock. They are innumerable, well connected, and it never hurts to get on their good side. Pay attention to cats, because they definitely have power. But don’t pay them too much attention, because they will definitely bite you. Pay them just the right amount of attention. In fact, treat them like normal cats and you’ll probably do fine. See the gods. If  you wake up to find that it has all been a dream, be comforted. Dreams are the realest stuff of them all. And when you return to your own world, you will recognize it, though it will seem less grey, less boring, less literal. Go back to it, and tell everybody what you have seen. They will believe you.  And belief is enough. Sign up to Swords Spaceships to  receive news and recommendations from the world of science fiction and fantasy. Thank you for signing up! Keep an eye on your inbox. Instructions In the Event You Find Yourself In a Neil Gaiman Story While we at the Riot take some time off to rest and catch up on our  reading, were re-running some of our  favorite posts from the last several months. Enjoy our highlight reel, and well be back with new stuff on Monday, July  11th. This post originally ran February 2, 2016. Ten years ago (I had to take a legit moment to grapple with how impossible that seems), I picked up my copy of Neil Gaimans Fragile Things. Its a collection ofwell, a little of everything, I suppose. There are some short stories, a little poetry, a spooky personal essay ghost story thing. Its atypical collection fare but perhaps the typical Gaiman farebeautiful odds and ends. One of my favorite pieces is “Instructions,” which went on to become a stand alone book, aptly named Instructions and aptly illustrated by the masterful Charles Vess, who also illustrated Stardust (which I have written about here)  and lots of other great things. Im not sure if its an odd or if its an end, but its a lovely poem that lays out just what one should do should one find oneself suddenly inside a fairy tale. Can you imagine? If youre a frequent visitor to this here Book Riot site, you probably can. Im sure Im not the only one here who has ever wondered (see also: hoped so, so hard) that we might someday wake up in some other worldespecially a world from literature. I still daydream about this. And for todays daydream, I present Instructions In the Event You Find Yourself In a Neil Gaiman Story: Your world is grey, your job is boring, and the people around you are too literal. Leave them. Leave them all behind, and go on a strange, wonderful journey to a different world. Do not bother to pack your thingsâ€"everything you need will be provided, and if it’s not there will be help to get it later. If there is no help, youll figure something out. There is an Other You, probably from a family of your Other Family members. They will be nice to you at first, but they are probably evil unless you are the Other You already, in which case they will be nice, though possibly a little grey and boring. Either way, leave them be. Expect angels, but expect nothing of them. They have their own jobs to do. Find yourself a place of powerâ€"somewhere that connects you right the battery of whatever makes you strongâ€"and respect the place of power of others. Actually, avoid going to someone’s place of power, especially if you are mad at them and double especially if vice versa. Keep your name a secret. Your nameâ€"your true nameâ€"has its own magic, and its best not to hand that kind of authority over to just anyone. You’ll see what I mean. You will probably not really know the rules of how magic works, and you won’t be the only one. Learn what you can, and believe everything. Belief is often enough. There is nothing worse than being forgotten, so do not forget. If you are given the opportunity to change, take it. The alternative is not so good. You will meet someone with a burdensome job that they seem to have been doing forever. Don’t get too close, because they will switch places with you so fast you won’t even know what’s happened until you’ve been doing that burdensome job for a hundred years and you start eyeing a replacement of your own. Say hello to anyone with last name Hempstock. They are innumerable, well connected, and it never hurts to get on their good side. Pay attention to cats, because they definitely have power. But don’t pay them too much attention, because they will definitely bite you. Pay them just the right amount of attention. In fact, treat them like normal cats and you’ll probably do fine. See the gods. If  you wake up to find that it has all been a dream, be comforted. Dreams are the realest stuff of them all. And when you return to your own world, you will recognize it, though it will seem less grey, less boring, less literal. Go back to it, and tell everybody what you have seen. They will believe you.  And belief is enough. Sign up to Swords Spaceships to  receive news and recommendations from the world of science fiction and fantasy. Thank you for signing up! Keep an eye on your inbox.

Analysis of Los Vendidos and Exploitation of...

Analysis of Los Vendidos and Exploitation of Mexican-Americans The short play Los Vendidos portrayed by el Teatro Campesino shows the history of Mexican-Americans. It shows racist perceptions and actions towards Mexican-Americans. The title itself implies the exploitation of Chicanos. In translation from Spanish Vendidos can mean either those who sell-out others, or those who are sold. In the play either meaning can be applied. Those who are sold would be the eleven different characters that Sancho describes. But, the sell-out could be Ms. Jimenez, a main character, who is the exemplary white-washed Mexican-American. The Teatro Campesino was a theater group that originated on the picket-lines in Delano in 1965. They†¦show more content†¦The buying and selling of these people shows the perception of Mexican-Americans as property that can be abused and manipulated. Ms. Jimenez is the sell-out or white-washed Mexican-American. This is displayed just as the play begins when she introduces herself. Sancho hears her say her name as Ji-mi-nez and realizes she is a Chicana. Excitedly, he starts to speak Spanish to her and pronounces her name in Spanish, Hee-me-nez, stressing the second syllable. She corrects him saying that the Spanish pronunciation is not how her name is pronounced. She quickly makes it apparent that she does not speak Spanish and does not even want to be know as a Chicana. She rejects her own ethnicity, which is one example of how she is a sell-out. In any instance of such widespread oppression there has always been people who attempt to hide or reject their own identity so that they might succeed or better survive in the environment of their oppressors. Many times the oppressed people are taught to feel shameful of their heritage because the racism is so ingrained in everyday life and culture. In 1924 a Chicano assistant asses sor to Reverend McLean in reporting on Colorado Mexicans, named J.B. Guerrero, reveals his own resentment towards people who share his own ancestry, The Americans think we [Mexican-Americans] are no good; they class us with this trash that comes over from Mexico; we are greasers and nothing more. We have suffered much from theseShow MoreRelated Mexicans in the United States Essay3496 Words   |  14 Pageshistory of Chicanos, or Mexican-Americans and their experiences in the United States, an economic analysis may provide the best interpretation for their failure to achieve the status of first class citizens. This difficulty in achieving equality of citizenship is deeply rooted in both the economic self-interest of the Anglo-Americans, as well as their inherent perception of Otherness in Chicanos. This paper will explain the importance of this history and its context in the American framework. Beginning

Global Organization Code Of Ethics - 1154 Words

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No exclusions from conducting business will be imposed with the following exception; Any organization that belongs to a government that does not support this code of ethics will be excluded from conducting business with this organization and its affiliates. Leadership and Transparency The management of our company will provide and support transparency with its employees and stakeholders. Quarterly reports will be shared electronically for all interested parties to review. There will be an annual report that will display profits and losses, growth, and marketShow MoreRelatedGlobal Code Of Ethics And Ethics938 Words   |  4 PagesMBA 605: Unit 4 Exercise Global Code of Ethics Introduction All employees and senior level executives are expected to uphold to the Global Code of Ethics in the highest ethical standards of this corporate international organization. Each employee is to abide by the laws of their country and the regulations of the organization in which they work. 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Hijab in the Muslim World Free Essays

Being raised in a society where people generally tend to think Muslim female are forced to wear the Hijab â€Å"headscarf. † I was five or six years old when I started wearing the Hijab it wasn’t my parents who forced me to wear it was my choice. My mother also said if you don’t know the reasons you wearing the Hijab then don’t wear it at all. We will write a custom essay sample on Hijab in the Muslim World or any similar topic only for you Order Now However, women who wear the Hijab face major discrimition in regard of employment opportunities. But in other part of the world as shabina state â€Å"Hijab hits runway. Even though Hijab is popular in the Muslim world I also learned that France and other European countries were trying to ban the Hijab. Also note that France has a lot of Muslim immigrants. These countries have no right to ban the Hijab because they did not conduct studies on this topic. According to the Quran it states by saying â€Å"O Prophet! Say to your wives and your daughters and the women of the faithful to draw their outer garments (jilbabs) close around themselves. (59:33) one cannot judge religion or culture well enough to make a favorable judgment. Judging isn’t something everyone can ignore. For Muslim women, wearing the Hijab is a sign of reverence, modesty and submission. However, many non-Muslims view the head scarf and modest clothing with confusion, even taking offense at what seems to be restrictive, anti-feminist clothing. Since girls and women of all ages wear the Hijab, questions are being asked in the schoolyard or office about this. n the western society, most women have this idealogy that women should look beautiful to attract men. most western women would have hard time understanding the reason behind why muslim women wear the hijad. Th e reason behind wearing the Hijab is to keep the men from staring. When Prophet Muhammad was spreading the word about Islam, women just covered their heads with a scarf that still showed their chest, neck and ears. However, Allah later directed that women should cover all parts of the body except for the hands and face. Prominent Muslim scholars distilled these teachings into an easy-to-follow method that uses the scarf, or khimar, to conceal immodest parts. However, two-third of Muslim women know they will be refused for work the reason being they are wearing the Hijab. there is study conduct by Ghumman shows women who wear the Hijab tend to have low exception when it comes to a receiving job offers than a Muslim female without the Hijab. even if they are given the job the interaction with the clients are minimum. It won’t be that hard for muslim women to compete in this year olympic. the international weighlifter federation (IWF) changed the rule to allow muslim women who are covered and wearing islamic dress to compete. These muslim women from the United Arabs of Kingdom wil be making history in the london olympics. allowing these women to participate in the competetion, it would allow other muslim covered women to not feel alienase walking around the airpot or the mall. Hijab style has changed dramactily as time went by. In the modern world, many Muslim women try to find different styles to wear the Hijab. For example if one lives in western society they tend to adopt the culture that surrounds them. â€Å"Over time, women began personalizing how the covered–shortening and tightening their coats, donning smaller scarves. The market responded by producing more fashionable clothing choices–scarves with sequins, tassels, and bold patterns; fashion shows demonstrating the latest in Islam†¦Ã¢â‚¬ ¦. (Hijab hits runway By shabina Khatri ) To add to that there are 7 different kind of headscarf. The Hijab comes from a myriad of styles and colors. This type most commonly worn in the West is a square scarf that covers the head and neck but leaves the face clear. The khimar is a long, cape-like veil that hangs down to just above the waist. The chador, worn by many Iranian women when outside the house, is a full-body cloak. The niqab is a veil for the face that leaves the area around the eyes clear. However, it may be worn with a separate eye veil. The burka is the most concealing of all Islamic veils. It covers the entire face and body, leaving just a mesh screen to see through. The shayla is a long, rectangular scarf popular in the Gulf region. The al-amira is a two-piece veil. As I had already wrote, being raised in a culture different than yours you tend to change your view of point. If a person lives in turkey they think wearing the hijab is more suitable than woman who lives in France will feel discriminated. I also conduct a survey on six people on their view of the Hijab. Some of the question I asked were there age, gender, if they knew what the Hijab was, if it was a religious or cultural practice, if they thought this was a religious obligation, if they thought Muslim girls were forced to wear. Four under the age of 18. One was 18 and one person was over forty. They all knew what Hijab was, three thought it was cultural practice, the other three said it was a religious practice 5 people said Hijab was an obligation. The last question two preferred not to answer it out of the four who answered said yes we as Muslim girls are forced to wear. The other two said no. How to cite Hijab in the Muslim World, Papers

Pluto Repeats An Anomaly When Compared With The Terrestrial Planets (M

Pluto repeats an anomaly when compared with the terrestrial planets (Mercury, Venus, the Earth and Mars) or the giant planets (Jupiter, Saturn, Uranus and Neptune). This icy world is more like a huge asteroid or the satellites of the outer planets; it has even been suggested that Pluto was a satellite that escaped from Neptune's pull. The small size of Pluto combined with its distance make it very difficult to observe; however, two important discoveries have just been made. In 1976 new spectroscopic observations revealed that the surface of Pluto was covered, at least partially, by frozen methane. The infrared spectrum enabled this methane to be identified, besides other kinds of ice, such as ice of ammonia or water. The surface of Pluto, covered by ice, is therefore bright and its reflective power (or albedo) is much greater than we would suppose, thinking that it was all covered by rocks. Knowing its distance from the Earth and its reflection coefficient we can deduce a diameter of between 2000 and 2700 kilometers; its mass is thus much less than first estimates.

Delivering Added Value

Delivering Added Value Introduction Purpose Contemporary businesses are currently faced with a new marketing principle: creating added value for customers.Advertising We will write a custom report sample on Delivering Added Value specifically for you for only $16.05 $11/page Learn More Creating added value, however, is compounded with diverse challenges in its definition, with some theories claiming that creating value does not only entail providing customers with services that are within their expectation, but providing them services that are beyond their expectations(Craven 2002, p. 57). But how can a firm successfully create value for its customers? This report will focus on the case study, â€Å"Southwest Airlines† to give an informed review of added value by critically analyzing two business strategies adopted to create value for the customers: servicescape and service innovation. Servicescape model is critical for creating added value because physical appearance is th e first experience that customers are exposed to, while service innovation is critical because any company wishing to prosper must keep its business operation in line with the dynamic technological changes. Definition of Value Creation Added value is a term that is related with customers’ feelings after they take a step of purchasing a product or a service. Thus, creating value for customers can be defined as assessing the benefit the customers get after they deduct their expense from purchasing a product or service (Craven 2002, p. 59). It is, indeed, true that many customers expect more than a service or a product from the firm, as a vast majority of them depict the need for mental and emotional relationship with the companies, because they think that this creates value for them (Christopher Ballantyne 2002, p. 83). An overview of the Company Southwest Airlines is a service industry that aims at offering its customers with distinctive air transport services. The company st arted in 1971, with an aim of providing its customers with air transport at a lower cost (Southwest Airlines Co. n.d.).Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Eventually, the company adopted a strategy that seeks to provide its diverse customers with added value by making sure that the services exceed the price paid by the customer as well as what the customer expects to pay for the services. The company believes that creating value is one of the crucial activities the firm would take to attain a competitive edge. Even though the company started with purchasing products that were diesel powered, it has managed to replace its components and equipments with modern equipment, which are environmentally friendly, at a reduced cost (Southwest Airlines Co. n.d). More so, it has managed to come up with more innovative products in the new airport lounges and the business class pr oducts. The company has also managed to come up with a number of trained personnel who take care of the children while their parents are in the â€Å"business class.† This new experience within the industry creates an added value for the customers. The value creation in the Southwest Airlines has been attributed to effective value creation models. This report will critically analyze two value creation models that have been adopted by Southwest Airlines, namely, service innovation model and servicescape model, with a view of establishing the viability of the models in creating value for the customers. Through a number of recommendations, the report will shed light on how the company can improve its value creation for its customers. Analysis and Findings Value Creation through Servicescape Model Sevicecsape model involves recognizing the rationale behind considering physical attributes of a service industry as a key marketing point (Grà ¶nroos 2007, p.176). This plays a critic al role in enhancing first impression for the customers, and hence the overall brand image of the company. In the Southwest Airlines, the customers have many opportunities of getting in touch with the company’s environment as they await their flights. Thus, servicescape is a critical model that is able to assess added value for the customers of the Southwest Airlines.Advertising We will write a custom report sample on Delivering Added Value specifically for you for only $16.05 $11/page Learn More Using the servicescape framework, one is able to concur that the physical attributes of the airplanes and the exterior attributes of the airport are critical in value creation (Looy Dierdonck 2001, p. 183). And in a bid to explain the rationale of considering physical factors as critical in value creation, the model groups these factors into three categories: ambient condition, size and symbols category, and the spatial layout category. This model aims at a ssessing whether these environmental factors add value to the customers by evoking positive impression. Value Creation in the Southwest Airlines through Servicescape Model The Southwest Airline takes advantage of its attractive airplanes in the â€Å"business class† to provide added value for its customers. Using the ambient condition, the customers are provided with added value by preventing them from pointless noise, which emanate from the aircrafts as well as the outside environment (Southwest Airlines Co. n.d). The soundproof components facilitate this, while noise from one passenger to the other is eradicated by the use of earphones provided to each passenger. The strategy provides sanity in the â€Å"business class,† making sure that the customers are not adversely affected by adverse environmental factors within the setting. More over, this strategy does not only endeavor to make sure that sound pollution is minimized, but it provides an avenue for ensuring that the plane gets enough oxygen at all times. Sight is another critical component that has been put out into consideration in a bid to create added value for customers. This has been achieved by making sure that the airplanes receive enough amount of light, taking into account different periods within the â€Å"business class.† For case in point, during the business hours, the customers are provided with different lighting from the sleeping hours (Southwest Airlines Co. n.d.). The sound absorbers, which facilitate control of noise, are kept out of the customers’ sight.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Attractive design is also put into consideration in the â€Å"business class.† The interior layout is designed in such a way that it offers sufficient dà ©cor, given that this class provides services to businesspersons. Thus, customer value is created through maximizing the space in a manner that facilitates efficient placing of briefcases, and thus enhancing their business discussions. The company takes into account that providing best product /service among the alternatives should be based on what is best for the guests: using guests’ emotions, and not the emotions of the decision makers (Dibb et al. 2005, p. 57). In this regard, the company uses signs and symbols that have a connotation with the customers’ emotions, thus facilitating an increase in services. This idea stems from the fact that increasing customer value entails making sure that they are more inclined to purchasing emotional products as opposed to the non-emotional products (Falkowski Grochows ka 2009). With regard to staff, the Southwest Airlines exude confidence that the company is able to create added value for customer by not only improving the internal environmental factors of the Airplanes’ â€Å"business class,† but also managing the attitudes affecting the customers with regard to environmental factors (McColl-Kennedy 2003, p. 67). In this regard, the company has created social relations and collaborated with other companies’ practices that are in line with the Servicescape strategy. And it is for this reason that the Southwest Airlines has taken the initiative of benchmarking its uniform with industries that provide designers’ clothing, which catch the eye of the customers. Additionally, the company has already come up with a differentiation strategy that defines the dress code for the â€Å"business class,† which facilitate a business culture within the â€Å"business class,† and this add value to customers through impro ved cohesion between them (Bowie Buttle 2008, p. 34). Critical Analysis of Servicescape Model Using â€Å"3 Performance Dimension† Using three-performance dimension, which include the customers/ employees’ relationship, the market performance, and the financial performance, the Southwest Airlines has increased its financial performance by creating value through comfort and luxury. This has been achieved by coming up with a viable strategy that provides the â€Å"business class† customers with what they need emotionally: physical evidence (Lovelock Wirz 2007, p. 231). And more so, the knowledge obtained from the customers helps them build a long-term relationship with the employees. However, while all the above are valid environmental factors that continue to create added value for customers, the notion of considering physical attractiveness as prime factor in creating value for the customers fall short of its expectation in as far as marketing performance is c oncerned. This stems from the fact that the strategy does not provide an avenue for measuring added value by comparing its environmental features against its competitors in order to assess its comparative strength. If this prospect is put in place, the Southwest Airlines will not only provide high quality environmental features with low pricing strategy, but also adopt a pricing strategy that the customers are willing to pay for, as creating added value for customers can also be achieved through premium pricing of luxurious environmental features. Service Innovation In the recent past, service innovation has been considered as one of the indispensable functions while creating value for customers. As such, the strategy is able to introduce customers with services that are beyond their expectation. Service innovation, however, cannot be achieved if the firm lacks a proper implementation of Customer Relationship Management (CRM). According to Kotler, Bowen, and Makens (2010, p. 413), t he success rate of innovation in a vast majority of firms has been on a downward trend, especially in the hospitality industry. Thus, assessing service innovation for the Southwest Airlines entails taking into account its three key elements: customer focused, which tries to go beyond the customers’ expectations; processed focused, which tries to increase efficiency as well as productivity of the firm; and continuous improvement, which is a continuous process of providing innovative services to the customers(Lovelock Wirz 2007, p. 237 ). Creating Added value for the Southwest Airlines through Service Innovation It is imperative to mention that the Southwest Airlines operates its business operations by taking into account the dynamic technological trends happening across the globe (Southwest Airlines Co. n.d). Based on findings on incorporating technology with the firm’s services, the Southwest Airlines has already launched a website with a good customer interface, whic h can be accessed quickly and easily. The product categories are clear, the product names are clear, and the site offers a good search for the services provided by the firm (Southwest Airlines Co. n.d). Value creation through this strategy is enhanced by providing the customers with an opportunity to air their views, opinions, and comments concerning the services, as this acts as a customer service center (Knox et al. 2003, p. 123). Communicating through email and interactive social websites ,such as the Facebook and Twitter, create added value as it enhances interactivity between the company and its customers through comments and feedbacks of their comments (Bowie Buttle 2008, p. 34). More so, the customers in the â€Å"business class† are entitled to free wireless internet, audiovisuals, and are provided with catering services that involve high-class technology (Southwest Airlines Co. n.d). For case in point, the food and beverage services take into account the time taken by customers from ordering their food and/ or beverage to the time of service provision. Thus, the company has adopted a technique that limits this time. The customers are thus able to order foodstuffs using computer, which also makes sure that the nutritional value of the food is clearly displayed, thus providing customer value with respect to efficiency and knowledge. Critical Analysis of Service Innovation using ‘Key Elements of Service Innovation† Enhancing customer interaction through the social media depicts that the company is ‘customer focused’ and upholds ‘continuous improvement’ areas. Through this casual relationship, the company creates added value in terms of loyalty. ‘Continuous improvement’ is derived from the fact that websites call for a continuous upgrading in order to provide the customers with updated information. Providing the customers with services that are ordered via internet depicts that the company is â₠¬Å"process focused,† and this creates added value in terms of convenience and time management. Recommendations Physical Evidence Even though the Southwest Airline is able to create added value through the already adopted strategies, I would recommend it to allocate more space on waiting areas, as it has allocated more space for the flight services, leaving the clients with inadequate waiting facilities, including the lounges. Although this is based on grounds that the surface area for the income-generating areas should supersede the waiting areas, it is paramount for the company to create added value by increasing the number of equipments and facilities within the waiting area to avoid views characterized with congestion. Additionally, the waiting areas should display certificates of merit in order to create added value for customers with regard to trust and quality (Bruhn Georgi 2006, p. 144). Service Innovation The services within the â€Å"business class† can be imp roved by making an effort of averting the technological terminologies and giving way to business terminologies. This stems from the fact that adopting business terminologies is paramount since the first step of service innovation entails communicating with the customers using clear terms that would help them communicate with the company in an effective manner (Bowie Buttle 2008, p. 43). This strategy can be achieved by adopting universal language standard, including choice of language during the point of sale systems. More so, creating value for customer at the service innovation entails striving to provide the customers with diverse services that are of the same service category all at once (Kotler, Bowen, Makens 2010, p. 421). This can be facilitated by collecting customers’ information with regard to demand on services, as well as gathering personalized information such as information on the last call from a particular customer. Conclusion Creating value for customers ca nnot be defined without assessing the benefit customers get after they deduct their expenses. The process can be achieved through adopting a viable framework(s) that is in line with the business operations. Using the servicescape model, the Southwest Airline has managed to create value for its customers though a number of dimensions, including the ambient condition, signs and symbols, and engaging the staff as well as the customers in the process. Thus, the Southwest Airlines has been in a position of providing its customers with increased excitement, exclusive environment, as well as high quality values. The service innovation, on the other hand, has facilitated added value creation through innovative products that are in line with the current technological trends. In turn, this has created room for exclusive services, including wireless internet connection in the â€Å"business class,† which has helped to provide the customer with services, which are beyond their expectatio ns. Thus, the service innovation creates room for fun, luxurious experience, trust, and relaxation. And despite the challenges faced by the company, it is, indeed, true that it has managed to create added value for its customer through service innovation models as well as the servicescape model, a value that is beyond their customers’ expectation. List of References Bowie, D. Buttle, F 2008, Customer Relationship Management: Concepts and Tools, Elsevier/Butterworth-Heinemann, Oxford. Bruhn, M. Georgi, D. 2006, Services Marketing – Managing the Service Value Chain, Prentice Hall, Essex UK. Christopher, M., Payne, A., Ballantyne, D. 2002, Relationship Marketing: Creating Stakeholder Value, Elsevier Butterworth-Heinemann, Oxford. Craven, R. 2002, Customer is King: How to Exceed their Expectations, Virgin, London. Dibb, S., Simkin, L., Pride, W., Ferrell, O. 2005. Marketing: Concepts and Strategies (5ed.), Houghton Mifflin Company, Boston. Grà ¶nroos, C. 2007, Service Management and Marketing: A Customer Relationship Management Approach (3rd ed.), Wiley publishers, Chichester. Knox, S., Maklan, S., Payne, A., Peppard, J., Ryals, L. 2003. Customer Relationship Management: Perspectives from the Market Place, Elsevier Butterworth-Heinemann, Oxford. Kotler, P., Bowen, J., Makens, J. 2010, Marketing for Hospitality and Tourism (5th ed.), Prentice-Hall International, London. Looy, B. Dierdonck, R. 2001, Services management: an integrated approach (2nd ed.), Prentice Hall, London. Lovelock, C. Wirz J. 2007, Services marketing: people, technology, strategy, Prentice Hall. London. McColl-Kennedy, J. 2003, Services Marketing: A Managerial Approach, Wiley, Milton, Qsld. Southwest Airlines Co. n.d., We make it easier. Web.

Pronouncing the Difficult Consonants of Spanish

Pronouncing the Difficult Consonants of Spanish While many of the Spanish consonants have sounds that are similar to those in English, many are distinctly different and have become the bane of many a Spanish student. Persons learning Spanish who see a familiar letter are tempted to give it the pronunciation they already know- but more often than not that wont get it exactly right. Even though Spanish is highly phonetic, some letters have more than one pronunciation, and still others are simply different than what might be expected. Consonants With More Than One Sound C, at least in most of Latin America, is pronounced like the c in cereal when it comes before an e or an i, and like the c in car when it is other positions. Examples: complacer, hacer, cido, carro, acabar, crimen. Note: Although you will be understood if you use the Latin American pronunciation, in parts of Spain the c sounds like the th in thin when it comes before an e or i. Learn more details in the lesson on pronouncing the C. D generally is pronounced somewhat like the d in diet, although often the tongue touches the bottom of the teeth instead of the top. But when d comes between vowels, it has a much softer sound, kind of like the th in that. Examples: derecho, helado, diablo. See our lesson on pronouncing the  D for more details. G is pronounced much like the English g in go, although softer, except when it precedes an i or e. In those cases, it is pronounced like the Spanish j. Examples: gordo, gritar, gigante, mgico. See the lesson on pronouncing the  G. N usually has the sound of the n in nice. If it is followed by a b, v, f or p, it has the sound of m in empathy. Examples: no, en, en vez de, andar. Learn more in our lesson on the  N. X varies in sound, depending on the origin of the word. It is often pronounced like the x in example or exit, but it also may be pronounced like the s or the Spanish j. In words of Mayan origin it can even have the English sh sound. Examples: à ©xito, experiencia, Mà ©xico, Xela. See also our explanation of the Spanish  X. Consonants That Markedly Differ from English B and V are pronounced exactly the same. In fact, one of the few spelling problems that many Spanish speakers have is with these two letters, because they dont distinguish them at all from their sound. Generally, the b and v are pronounced like the b in beach. When either of the letters is between two vowels, the sound is formed kind of like the English v, except that the sound is made by touching the lips together instead of the upper teeth and lower lip. See our lesson on pronouncing the B and V for more details and a brief audio lesson. H is always silent. Examples: hermano, hacer, deshacer. See also the lesson on the silent H. J (and the g when before an e or i) can be difficult, as its sound, that of the German ch, is absent in English except for a few foreign words where it is sometimes retained, as in the final sound of loch or the initial sound of Channukah. The sound is sometimes described as a heavily aspirated h, made by expelling air between the back of the tongue and the soft palate. If you cant pronounce it well, youll be understood by using the h sound of house, but its worthwhile to work on the correct pronunciation. Examples: garaje, juego, jardà ­n. See the lesson on pronouncing the J. L is always pronounced like the first l in little, never like the second one. Examples: los, helado, pastel. See the lesson on pronouncing the L. LL (once considered a separate letter) is usually pronounced like the y in yellow. There are some regional variations, however. In parts of Spain it has the sound of the ll in million, and in parts of Argentina it has the zh sound of azure. Examples: llama, calle, Hermosillo. See the lesson on pronouncing the LL. Ñ is pronounced like the ny in canyon. Examples: à ±oà ±o, caà ±Ãƒ ³n, campaà ±a. See the lesson on pronouncing the Ñ. R and RR are formed by a flap of the tongue against the roof of the mouth, or a trill. See the R and RR how to guides for these letters. Z generally sounds like the s in simple. In Spain it is often pronounced like the th in thin. Examples: zeta, zorro, vez. See our lesson on pronouncing the C and Z.

5 health indicators and analysis - Research Paper

5 health indicators and analysis - - Research Paper Example Five health indicators from three different countries will be analyzed to reveal three-income stratifications high, medium, and low income. The five health indicators are the following; death rate, Infant mortality rate, Life expectancy at birth years, literacy and HIV/AIDS adult prevalence rate. The countries are Switzerland, Mexico, and Somalia, which were selected to illustrate the disparity existing because of their income status. Death rate can be describe as the average number of deaths in a year per 1000 population and indicates the current mortality impact on population growth. Per Index Mundi, the death rate in Mexico is 4.9/1000 population at midyear, followed by Switzerland at 8.8, and Somalia at 14.55 (Index Mundi, 2011). The most probable causes of this 14.55 high incidence of death in Somalia can be attributed to lack of sanitation, poor access to medical services, and poor diet. On the other hand, the low death rate seen in Mexico can be associated with proper sanitation, easy access to advance medical care, and healthy feeding habits. The lowest infant mortality rate of the three countries stands at 4.03/1000 births followed by Mexico’s 16.77, and the highest being Somalias 103.72 (Central Intelligence Agency, n.d b). The comparison of the infancy mortality rate between the three countries raises concern, as the number of fatalities among infants in Somalia is alarming. This demonstrates the need for Mexico and Somalia to invest in more in infant and maternal health, and run programs such as vaccination to aid in reducing infant mortality. The average years lived by a group of individuals born in the same year describes the life expectancy at birth, in which Switzerland’s is relatively high. Since Switzerland is considered a higher income country, they can invest more preventive on health care and health education, which improves the life expectancy of the

The Wall Fragment from the Tomb of Thenti Essay

The Wall Fragment from the Tomb of Thenti - Essay Example Egyptian pyramids were planned to preserve the body of Pharaoh and guard his possessions after death, so as to simplify his passage into life after death. All forms of architecture in ancient Egypt were controlled by a highly conventional set of traditional agreements and rules, which preferred form and order over creative expression.Egyptian architecture/tombs represent the power, belief, and culture of a kingdom during that era, and that is why it is important worldwide. As soon as the Greeks reigned Egypt inaugurates with a variety of remarkable works established in the 3000 years before the coming of Alexander the Great. They were centered on belief in a tactile and real afterlife that reflected life on earth, glassmakers, scribes, architects, goldsmiths, painters, and sculptor’s formed attractive obituary goods to work for the poor and rich in eternity. Spiritual beliefs that had altered slightly over three millenniums meant artwork was surprisingly reliable and stood by time-honored ethnicities that carried forward the distinct visual culture of historical generations. Also, it carried forward the iconic Egyptian treaty of signifying the human body. Wall Fragment from the Tomb of Thenti is simply an illustration that concurrently shows the side and front views of the body, the shoulders and eyes are front while the mouth, nose, and head are displayed in profile. A lot has been inscribed, spoken, discussed, and debated about the affluent culture of Egypt. However, the Egyptian culture has persisted as enigmatic and intriguing as it was many years ago, assuring an ever-increasing arrival of visitors and tourists to the country. Maybe it has to do with the scientific advancement, treasures, richness, the magical and the huge architecture, whatsoever the motivation, the Egyptian culture and Egypt as a country grasps the attention of the globe at large.

Electrical Appliances Good Retail Marketing Essay

Electrical Appliances Good Retail Marketing Essay Goa is Indias smallest state by area and the fourth smallest by population. Located on the west coast of India in the region known as the Konkan, it is bounded by the state of Maharashtra to the north and by Karnataka to the east and south, while the Arabian Sea forms its western coast. WHY TO ESTABLISH A RETAIL STORE IN GOA Goas gross state domestic product for 2007 is estimated at $3 billion in current prices. Goa is one of Indias richest states with the highest GDP per capita and two and a half times that of the country as a whole, and one of its fastest growth rates: 8.23% (yearly average 1990-2000) Tourism is Goas primary industry: it handles 1 of all foreign tourist arrivals in India. Goa has two main tourist seasons: winter and summer. In the winter time, tourists from abroad (mainly Europe) come to Goa to enjoy the splendid climate. In the summer time (which, in Goa, is the rainy season), tourists from across India come to spend the holidays. Tourism is generally focused on the coastal areas of Goa, with decreased tourist activity inland. In 2004, there were more than 2 million tourists reported to have visited Goa, 400,000 of which were from abroad. ELECTRICAL APPLIANCES GOOD, RETAIL LIVE WELL My term paper is to open up the retail store of the electrical appliances. The name of my store is LIVE WELL.This store to be contain the number of variety and assortment of the electrical goods. My retail store LIVE WELL to be contain the CFL tubes ,Usha fans , Bajaj fans , Philips tubes , Sylvania tubes , all types of circuits , Crompton fans and White tubes etc . Business MissionVision LIVE WELL mission statement is to focus on bringing high quality electrical goods and services to the market at the lowest possible prices every day. The mission statement is well understood throughout the organization. LIVE WELL offers their customers with low prices on selected private and a limited selection of nationally branded products in a wide range of merchandise categories. Rapid inventory turnover, high sales volume per warehouse, leveraging an efficient operating structure, reduced handling of merchandise, and making themselves the low cost operator in retail is all key elements that make the retail store so successful. LIVE WELL defines its business in terms of benefiting their customers. In addition to offering low prices on top-quality goods and a variety of convenient services Type of retail format and ownership (Variety and assortment decisions regarding products or services to be offered);I am opening these electrical goods retail, on my own ,i.e Partnership business Electrical Goods Store Product services. TUBES Basically the best quality tubes are Philips , Crompton , Surya . All these different brands are kept in my store . Basically 40 walt tubes are demanded by the customers and very less quantity of 20 walt tubes are demanded by the customers . So these particular brands are kept in my store . FANS Fans are required in the summer season. There are different brands of fans . But most popular brands are Khaitan , Bajaj , Usha etc . The quality of these brands is very good. There is hardly any complaint regarding these brands. BULBS Today people dont like yellow light bulbs . At present people like white light bulbs . The best quality brand for white light bulb is Crompton . Crompton provides 2 year guarantee. The light of Crompton bulbs is very good . At night people like colored zero walt bulbs . SWITCHES The best quality in switches is anchor and Havell. There are various varieties in switches. Like two pin plugs, three pin plugs , bed switches , multi-plugs , extension . FANCY LIGHTS Today people like to have fancy lights in there houses . They use different fancy lights for decorating their houses. Different types of lighting stands are there. WIRES Wires OF Havel are kept in the store. HEATERS Heaters are required in the winter season . Usha and Apsara are two major brands. MARKETING PLAN:- MULTI CHANNEL DECISIONS LIVE WELL retail ELECTRICAL retail to use the multi-channel these channel were used for selling the electrical good. By using a combination of channels to be provided unique benefits to my electrical retail store by attract and satisfy more customers. My electrical retail uses all three channels to interact with its customers. These are following STORE CHANNEL It is provide the browsing to the customers before purchasing of products It is also provided touching and feeling products opportunity to the customer store channel to given advantage for the customer to get the product immediately after they buy it. CATALOG Our electrical retail is also provided the Catalog channel; offer the convenience of looking at product and placing an order on any day at any time from almost anywhere. We are also provided the photographs of electrical goods in catalogs, while not as useful as in store presentations, are superior to the visual information that can be displayed on a CRT screen. INTERNET CHANNEL Our electrical retail provides the information to customer about which the electrical good are available in our retail store. These Internet channels also contain the all information about electrical good price. The benefit of Internet channel as compared with the other two channels is the vast number of consumers to purchase the product easily. Retail market strategy to be followed and preparation of Strategic Retail planning; Retail market strategy is a statement identifying The retailers target market The format the retailer plans to use to satisfy the target markets need The vases upon which the retailer plans to build a sustainable competitive advantage. Our electrical retail will be containing the strong brand electrical product for the customers. It will be developing clear and price positioning strategies and creating an emotional attachment with customers through loyalty programs. We also will be using the retail mix to create an image of the retailer in the customers mind relative to its competitors. Stores will be offering fine quality electrical goods at competitive prices Retail market strategy to be followed and preparation of Strategic Retail planning. RETAIL FORMAT In which I have included the different strategies which lead our business and used different competitive promotional planned which make our retail store attractive and effective. And these should be done according to these points; Nature of merchandise and services offered Pricing policy Advertising and promotion programs Store design and visual merchandising Customer services. LOCATION Location of retail store is important aspect as customer point of view because location is the critical factor in consumer selection of store and whenever we opened a retail store than we have assumed the different factor which showed our retail store features like as: Demographic features(to know about the potential customer in that area, metropolitan statistical area) Competition(to know about the competitors and how they far from my retail store) Strategic fit(to must know about the life style of potential customer) Operating cost(different area have different cost) No. of small shops in that area Economy of scale We are establishing our ELECTRICAL BUSINESS LIVE WELL in the state GOA,near Dabolim airport.while establishing a business in GOA some certain requirements should be taken into consideration :- TRFFIC This refer to both regular and pedestrian traffic as GOA being a main Centre of tourist industry so there will be a high traffic in GOA.The traffic that passes the site is an important determinant of the potential sales that can be generated from that store. However it is essential that the traffic is suitable to the kind of products to be retailed in the store. ACCESIBILITY TO MARKET Accessibility of market in terms of availability of public transport in GOA is essential while determining the site of retail store .Public transport refers to means of recharging the market the frequency of bus/train services and connectivity to different parts of the city. THE NUMBER OF STORE AND TYPE OF STORE IN THAT AREA If there are large number of stores in market then there more and more customers will come .The type of store exist in the area is also important .The type of competition also be taken into consideration while deciding the site AMENITIES AVAILABLE Depending upon the type of market to be retailed facilities like free and amplex parking become important. This is a factor that has gained importance. OPERATIONAL PLAN. The operational plan is an essential component of our retail established in GOA store and it tells the reviewer how you are going to get your product out to market. That is how you are going to get your product out of production stage to the doorstep of the target à ¢Ã¢â€š ¬Ã‚ ¢ Who is doing what? à ¢Ã¢â€š ¬Ã‚ ¢ What are the day to day activities? à ¢Ã¢â€š ¬Ã‚ ¢ How will the suppliers and vendors be used? à ¢Ã¢â€š ¬Ã‚ ¢ Who are the suppliers? à ¢Ã¢â€š ¬Ã‚ ¢ What are the labor requirements? à ¢Ã¢â€š ¬Ã‚ ¢ What are the sources of raw materials? Basically, you want to explain that how you are going to deliver your product. What are you and/or your employees going to be doing on a daily basis from the time you open up to time you close. This is what your reader wants to know. Some issues often addressed in an operational plan include: à ¢Ã¢â€š ¬Ã‚ ¢ Production or manufacturing à ¢Ã¢â€š ¬Ã‚ ¢ Facilities à ¢Ã¢â€š ¬Ã‚ ¢ Inventory à ¢Ã¢â€š ¬Ã‚ ¢ Distribution à ¢Ã¢â€š ¬Ã‚ ¢ Maintenance and service Order fulfillment and customer service Production or Manufacturing Every manufacturing business has a production process, and in my retail store of LIVE WELL ELECTRICALS there is a certain production or manufacturing department who manufactures the product. The way it goes about fabricating a raw or component material and creating an item with greater usefulness or desirability. However, even if our business is a service or retail operation, you have to use a method of producing something of value for your customers. Integral to the overall understanding of a production oriented business is an appreciation of how the company will manufacture its products. One straight forward way of conveying such information is to examine this activity in terms of resources, processes, and output. Capacity In my retail store established near Dabolim airport(GOA) capacity must be taken into consideration i.e Capacity is the measure of how much work your facilities, labor force, and equipment can handle. Does your production process have the capacity to keep orders up? Do you have too much capacity? Not enough capacity Productivity PRODUCTIVITY is very necessary in every retail store .In my store too productivity of electrical material is very important .Productivity measures how long and how many people it requires to produce your product or service. If you can produce more goods in less time, you can improve the bottom line from every dollar spent on equipment and operating costs such as salaries and rent. Labour In a city like GOA we should judge what kinds of and how many employees do you require to produce your product or service in the Electrical Retail store How are you going to use them? Are you going to be using seasonal workers Quality Assurance There should be a constant check in my retail store LIVE WELL of how are you going to keep consistent and maintain the same standards with each product or service. Such activities include regular inspections throughout the production process, occasional testing or sampling of goods. Facilities As my Retail store is located in GOA In business, the location of our facilities can prove a critical factor for your success. If your business is going require a large outlay of capital assets at the onset, you will need to make sure the facilities are adequate and are positioned properly. Whats the use of setting up a manufacturing facility in a rural setting with no transportation mechanisms? You will need to decide how you are going to get your product to your consumer and position your facility that will be both cost effective and efficient. Location My Retail store LIVE WELL should be established in an area which include the location of company headquarters, retail store (s), branch offices, additional plants, and others. Describe the size and how each will be allocated. Mention why you are located at your particular location and the benefits associated with it. Describe access to parking and transportation; air, rail, and surface shipping access, and loading docks, warehouse, and other facilities. Lease/Rent GOA being a small state so to have enough land for constructing is somewhat very difficult so we have too rather pay rent or to have a lease option . This is very important and make sure you understand all aspects of the lease. You dont want to be stuck in a 5 year lease if your business fails after the first year (Ive seen this happen a few times). Maintenance For the construction of a Retail store in GOA we should also see the operational costs associated with the building? Include the cost of gas, water and electricity. What are the costs for janitorial, trash removal and other operational costs Inventory Different businesses will have different inventory requirements. Of course, a large retail operation will have much more inventory than an engineering consultant so remember to use those points that apply to your business. Most of the retail operations I deal with overlook the importance of inventory management. An effective inventory management process can make all the difference in the world when it comes to making a huge profit. Merchandise Management For the purpose of Merchandise management in my retail outlet located In GOA the order received from a Vendor is kept in container and the inventory is raised whereas sale of each SKU to customer decreases the level of inventory. Therefore there is need to keep a record of total orders received and sale of SKU. There is a need to manage the merchandise so as to keep minimum level of stock which should be there the entire time.In store, Inventory for re-order and the time to which an order with vendor is to be placed so as to run business efficiently. Inventory management report: In my Electrical retail store established in GOA there is need to maintain this report so as to know the Level of Sales to do the forecast of sales for the next year, Amount of inventory available so as to know quantity of re-order, product which are available in the Store. This report is prepared to have a record for current year and recognize the deviations from the set standards and to make forecast for future years. This report will have information about the SKU which have been most sold during that period according to month, season. Buying Merchandise: My Retail store located in GOA will have a mix of Private and National-label brand so as to give both the quality and compatibility to customers. National brands are kept in stores so as to create an image in the mind of customers about quality that has been offered in stores where as private brands are kept because the target group of customers are people who are very price conscious and can compromise quality for cost moreover Private-label Brands have strong margins for retailer. Planning the retail communication program In my Retail store established in GOA the objective for communication program is to provide direction to people implementing the program about the long term objective and what effect will it have in creating brand image and other is to provide basis for evaluating its effectiveness. The objective for:- planning retail communication mix for the store is to create a store image among consumers such that whenever they have need for and home ware appliances the top-of-their-mind is our store and the amount of assortment which are being offered to customers here and they have favorable attitude coming into store. Next part of planning retail communication mix is to develop a budget, so as to make resource allocation decisions, allocation of merchandise to stores, staffing stores and floor and shelf space devoted to merchandise categories and to determine all these things correctly MARGINAL ANALYSIS METHOD is best which states that a store should increase communication expenditure as long as each additional rupee spent should generate more than a rupee. The strategy is to increase the expenditure so as to create brand image among customers, build brand uniqueness, and sustain that brand name of store unless it is giving in return more than the expense incurred on communication program. Setting the Promotion Mix LIVE WELL STORE in GOA we will decide how to properly utilize the marketing communications mix to meet our marketing objectives, it is important to consider the relative strengths and weaknesses of each component of the mix. Further, we must always define our total budget first (generally defined in the Marketing and/or Business Plan) and then decide upon the best way to leverage the different elements of the mix to maximize the return on our investment. We will balance the various parts of the mix to not only create an integrated approach to our marketing communications but we must also devote enough resources for each component to be successful. Advertising Reaches For the advertisement of my Retail store LIVE WELL I will prefer large, geographically dispersed audiences, often with high frequency; Low cost per exposure, though overall costs are high; Consumers perceive advertised goods as more legitimate; Dramatizes company/brand; Builds brand image; may stimulate short-term sales; Impersonal, one-way communication. Personal selling In my store established in (GOA) I will too give importance too personal buying as most effective tool for building buyers preferences, convictions, and actions; Personal interaction allows for feedback and adjustments; Relationship-oriented; Buyers are more attentive; Sales force represents a long-term commitment; Most expensive of the promotional tools Sale Promotion may be targeted at the trade or ultimate consumer; Makes use of a variety of formats: premiums, coupons, contests, etc.; Attracts attention, offers strong purchase incentives, dramatizes offers, boosts sagging sales; Stimulates quick response; Short-lived; Not effective at building long-term brand preferences Public Relation In my Retail store LIVE WELL in (GOA) it should be Highly credible; Very believable; Many forms: news stories, news features, events and sponsorships, etc.; Reaches many prospects missed via other forms of promotion; Dramatizes company or product; Often the most under used element in the promotional mix; Relatively inexpensive (certainly not free as many people thinkthere are costs involved) Many forms: Telephone marketing, direct mail, online marketing, etc.; Four distinctive characteristics: Nonpublic, Immediate, Customized, Interactive; Well-suited to highly-targeted Direct Marketing. Visual merchandising In my Retail store which planned to be located in GOA Visual merchandising is one of the final stages in trying to set out a store in a way that customers will find attractive and appealing and it should follow and reflect the principles that underpin the stores image. Visual merchandising is the way one displays goods for one displays goods for sale in the most attractive manner with the end purpose of making a sale. If it does not sell, it is not visual merchandising FINANCIAL PLAN While opening a retail store in Goa, finance plays an important role in the commencement of any store. Organization should manage its resources in a best possible manner to ensure that it has enough amount of money in Reserves. Goa is a great place to establish a retail store. Financial plan is at the end of your business plan, but the financial plan section is the section that determines whether or not your business idea is viable, and is a key component in determining whether or not your business plan is going to be able to attract any investment in your business idea. Basically, the financial plan section of the business plan consists of three financial statements The income statement: Shows that whether the retail store is making Profit or not: Cash incoming to your business and cash out. Shows whether or not your company has enough cash to pay its bills The cash flow projection The balance sheet and a brief explanation/analysis of these three statements. All the costs of getting your business up and running go into the startup expenses category. These expenses may include: Business registration fees Business licensing and permits Starting inventory Rent deposits Down payments on property Down payments on equipment Utility set up fees This is just a sampling of startup expenses; your own list will probably expand as soon as you start writing them down. Operating expenses are the costs of keeping your business running. Think of these as the things youre going to have to pay each month. Your list of operating expenses may include: salaries (yours and staff salaries) rent or mortgage payments telecommunications utilities raw materials storage distribution promotion loan payments office supplies maintenance cost BALANCE SHEET OF MY RETAIL STORE LIVE WELL LIABILITES RS Share capital Equity shares of Rs.10 1000000 Each General reserve 400000 Profit loss a/c 200000 Current liabilities 200000 TOTAL 1800000 ASSETS RS Fixed assets 800000 Investment 200000 Current assets 800000 1800000 Customer Relationship Management CRM stands for Customer Relationship Management. It is a process or methodology used to learn more about customers needs and behaviors in order to develop stronger relationships with them. There are many technological components to CRM, but thinking about CRM in primarily technological terms is a mistake. The more useful way to think about CRM is as a process that will help bring together lots of pieces of information about customers, sales, marketing effectiveness, responsiveness and market trends. CRM helps businesses use technology and human resources to gain insight into the behavior of customers and the value of those customers.

Lord of the Flies by William Golding Essay

Some people believe that it is instinct to act peacefully and caring, but others think just the opposite. Often, there is a mislead of human nature and people act upon instinct. William Golding believes that human nature is lead towards evil and destruction. The boys in The Lord of the Flies acted on the first one to make a decision, in which this case was Jack. Golding’s fundamental belief about human nature is strongly lead towards evil actions. This reminds me of the Vancouver fans article that occurred about 3 months ago. There are many reasons to why Golding’s belief is what it is now. Many examples can be seen in Brian Hutchinson’s Vancouver article. Golding uses strong examples of his belief in Lord of the Flies including when people started seeing Jack act savage, they began to think it could be okay to act savagery also. As in the Vancouver article, as soon as a few people started rioting, destroying property, and going wild, everyone else realized that they should begin to do the same because it looked okay from their perspective. Golding’s belief can clearly be seen as human nature is evil in all cases. One important reason that Golding makes about human nature in the Lord of the Flies is that there was a lack of law enforcement which forced the boys to lose mortality and act on instinct. In the beginning, the boys made rules and followed them, but eventually, one person spoke out against the rules. As soon as one person acts differently from everyone else, emotions may change for them, forcing them to lose a sense of civilization and go into savagery. â€Å"But I shall! Next time! I’ve got to get a barb on this spear! We wounded a pig and the spear fell out. If we could only make barbs—† Jack’s interest of getting saved is no longer in his mind. He has now focused on hunting with his crew. The Vancouver article was no different. Obviously the people of Vancouver didn’t kill one another but, they did terribly hurt one another. When Vancouver had lost, people began to riot, and once one person does something different, everyone else begins to wonder that maybe it’s okay to act as they are. The people of Vancouver did not realize what they were doing until it was too late. A lack of law enforcement was beginning to be seen at the streets of Vancouver. People began to realize that they could get away with looting, robbery, and destruction of their own city! The police of Vancouver did not  realize how bad the rioting was about to come. They thought that people would slowly start to stop, but the exact opposite occurred. More and more people began to destroy police vehicles, rob stores, and break windows of buildings. There was no sense of civilization in Vancouver, people acted on instinct, in which this case was turned towards evil. Civilization did not only fade away because of the lack of law enforcement. It also began to fade away because of a desire for power and control. In the beginning, the boys voted for a leader, and they voted for Ralph because he knew how to make decisions and what things needed to be done first. Jack did not like the idea of having Ralph as leader, he felt he should’ve been leader, but he went along with it until he had the opportunity to take it. Jack knew that Ralph couldn’t survive without him because Ralph relied on Jack for food. Once everyone had gone to Jack’s group, Jack took the chance and gained control of everything eventually. He wanted what was rightfully his, being the leader. Jack had this obsession with being in control that he went to the extreme of killing his own friends. There is no excuse for murder. Once Jack had control, he felt powerful. He only went on with hunting, but took everything from Ralph until he had nothing. He did this because Ralph was the only thing stopping him of being evil. So without noticing, Jack took everything away from Ralph until it was just him, and when that occurred, he tried to kill him. Jack wanted power, so Jack did whatever he had to do to become leader. The people of Vancouver acted similarly to the boys. The Canucks fans wanted the power to do whatever they wanted. They did whatever was necessary to have that feeling of control over the city. They went as far as destroying their own city, burning vehicles, and even killing one another! Law enforcement needs to be much better when in a situation like this, but there also needs to be a certain degree of control in the city. The most important reason to why Golding’s belief is evil for human nature is because of the hunger for freedom from the constraints of civilization. The boys had been living there lives following rules by their elders. They felt it was time for change. Ralph was appointed leader but the boys felt that they’d had enough of rules and orders. The boys were completely by themselves. They were getting their own food, they were making shelters, and they appointed roles for everyone to keep up with. Jack was tired of following rules, and he especially didn’t want to follow rules from someone younger than him. Jack stepped up and made his group of hunters. Slowly, more people began to see Jack as the better leader, but Ralph had been appointed leader, so there was no change to that. They were all alone on an island; there hunger for freedom had grown the longer they stayed on the island. Jack felt that on the island, there were no rules to abide by. There needed to be freedom from laws. Jack showed them that it’s better to act wild than to act civilized, which is morally wrong but was a lot more fun. In Vancouver, the citizens felt that the riot was an excuse to act differently, to act wild. People were lighting cars on fire, destroying stores, and vandalizing not anymore because Vancouver lost, but now because it was the excuse to break rules. The people of Vancouver were following rules their entire lives. This was simply an excuse to break the constraints of society and feel freedom. In conclusion, law enforcement was needed to be done in order to keep the people from becoming worse, power and control was wanted from everyone in the city because of rules set to stop everyone from wreaking havoc. â€Å"Human nature refers to the distinguishing characteristics, including ways of thinking, feeling and acting, that humans tend to have naturally.† Vancouver used to be seen as one of the safest cities in the world. This goes to show that even the worst of places can become the worst of places.

The History of Erie Canal

During the late eighteenth and early nineteenth centuries, the new nation known as the United States of America began to develop plans to improve transportation into the interior and beyond the great physical barrier of the Appalachian Mountains. A major goal was to link Lake Erie and the other Great Lakes with the Atlantic Coast through a canal. The Erie Canal, completed on October 25, 1825 improved transportation and helped populate the interior of the U.S. The Route Many surveys and proposals were developed to build a canal but it was ultimately a survey performed in 1816 that established the route of the Erie Canal. The Erie Canal would connect to the port of New York City by beginning at the Hudson river near Troy, New York. The Hudson River flows into New York Bay and past the west side of Manhattan in New York City. From Troy, the canal would flow to Rome (New York) and then through Syracuse and Rochester to Buffalo, located on the northeast coast of Lake Erie. Funding Once the route and plans for the Erie Canal were established, it was time to obtain funds. The United States Congress easily approved a bill to provide funding for what was then known as the Great Western Canal, but President James Monroe found the idea unconstitutional and vetoed it. Therefore, the New York State legislature took the matter into its own hands and approved state funding for the canal in 1816, with tolls to pay back the state treasury for upon completion. New York City Mayor DeWitt Clinton was a major proponent of a canal and supported efforts for its construction. In 1817 he fortuitously become governor of the state and was able to thus oversee aspects of the canal construction, which later became known as Clintons Ditch by some. Construction Begins On July 4, 1817, construction of the Erie Canal began in Rome, New York. The first segment of the canal would proceed east from Rome to the Hudson River. Many canal contractors were simply wealthy farmers along the canal route, contracted to construct their own tiny portion of the canal. Thousands of British, German, and Irish immigrants provided the muscle for the Erie Canal, which had to be dug with shovels and horse power - without the use of todays heavy earth moving equipment. The 80 cents to one dollar a day that laborers were paid was often three times the amount laborers could earn in their home countries. The Erie Canal Is Completed On October 25, 1825, the entire length of the Erie Canal was complete. The canal consisted of 85 locks to manage a 500 foot (150 meter) rise in elevation from the Hudson River to Buffalo. The canal was 363 miles (584 kilometers) long, 40 feet (12 m) wide, and 4 feet deep (1.2 m). Overhead aqueducts were used to allow streams to cross the canal. Reduced Shipping Costs The Erie Canal cost $7 million dollars to build but reduced shipping costs significantly. Before the canal, the cost to ship one ton of goods from Buffalo to New York City cost $100. After the canal, the same ton could be shipped for a mere $10. The ease of trade prompted migration and the development of farms throughout the Great Lakes and Upper Midwest. Farm fresh produce could be shipped to the growing metropolitan areas of the East and consumer goods could be shipped west. Before 1825, more than 85% of the population of New York State lived in rural villages of less than 3,000 people. With the opening of the Erie Canal, the urban to rural ratio began to change dramatically. Goods and people were transported quickly along the canal - freight sped along the canal at about 55 miles per 24 hour period, but express passenger service moved through at 100 miles per 24 hour period, so a trip from New York City to Buffalo via the Erie Canal would only have taken about four days. Expansion In 1862, the Erie Canal was widened to 70 feet and deepened to 7 feet (2.1 m). Once the tolls on the canal had paid for its construction in 1882, they were eliminated. After the opening of the Erie Canal, additional canals were constructed to connect the Erie Canal to Lake Champlain, Lake Ontario, and the Finger Lakes. The Erie Canal and its neighbors became known as the New York State Canal System. Now, the canals are primarily used for pleasure boating - bike paths, trails, and recreational marinas line the canal today. The development of the railroad in the 19th century and the automobile in the 20th century sealed the fate of the Erie Canal.